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Sr. Manager/Director, Content Management
Salesforce
San Francisco, CA, United States
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Marketing
Job Details
Description:
The Sr. Manager/Director of Content Marketing at Salesforce is responsible for the planning and execution of content and messaging across blog, social and other marketing channels for Salesforce corporate and product messaging and campaigns. This position requires a combination of marketing, management, and publishing mindset, with the most important aspect being to think “customer first.” A content marketer uses storytelling to make our brand more human, accessible and relatable.
As Sr. Manager/Director of Content Marketing, you will be responsible for prioritizing the development of content for the Salesforce corporate blog, video and interactive content. You may also be responsible for marketing Salesforce across our corporate social channels including Twitter, Facebook, LinkedIn and other social platforms.
Your leadership in contributing to Salesforce’s content and social strategy, motivating a high-performing team, and collaborating across the company are critical to the success of this position.
Responsibilities:
• The Sr. Manager/Director must think like a marketer, but act like an editor of a newsroom, leading the development of relevant and successful content daily.
• Help create the corporate content and social strategy for the company. Execute on monthly, quarterly and annual plans.
• Influence and align Salesforce’s digital strategy with the execution of content and social messaging.
• Prioritize key content asset development for the company that include but are not limited to blog, interactive content and video to grow traffic and leads.
• Align Salesforce’s social strategy with the messaging priorities of the company. Find, pitch, and delegate story ideas for content and social.
• Collaborate across the company to source content and align with the goals of departments.
• Manage and lead a team of content and social managers.
• Measure, track and reassess the team's content and social strategy based on performance of assets and messaging.
Experience/Skills Required
• 5-10 years of marketing experience related to content marketing and social media with preferably 3-5 years at a technology company
• Demonstrated success leading a team of people who are experts in their field
• Understanding of emerging content and social technologies along with an ability to make decisions to maximize the impact of the technologies for Salesforce
• Excellent communication and collaboration skills
• Ability to collaborate across departments and provide leadership of ideas
• Self-motivated individual capable of working in a fast-paced, creative environment
• Understanding of CRM and cloud computing
• Bachelor's degree or higher
About Salesforce
Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. We are the fastest growing of the top 10 enterprise software companies, the World’s Most Innovative Company according to Forbes, and one of Fortune’s 100 Best Companies to Work For six years running. The growth, innovation, and Aloha spirit of Salesforce are driven by our incredible employees who thrive on delivering success for our customers while also finding time to give back through our 1/1/1 model, which leverages 1% of our time, equity, and product to improve communities around the world. Salesforce is a team sport, and we play to win. Join us!
Posting Statement
Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay fees to any third-party agency or company that does not have a signed agreement with Salesforce.com or Salesforce.org.
Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.