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Senior Director of Marketing - Hosting
GoDaddy
Quebec Kirkland, , Canada
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As leader the SMB WordPress and Pro Product Marketing team, you will build and lead a vibrant team of Product Marketers focused on driving user acquisition onto GoDaddy’s SMB and Pro offerings and ongoing ARPU growth globally. You’ll drive the creation of multi-year strategies geared at meeting aggressive growth goals while ensuring execution of near term campaigns and initiatives drive to reach immediate user acquisition, upsell/x-sell and retention targets.
GoDaddy is the world’s largest hosting company for small businesses and web professionals and serve millions of customers worldwide.
We provide a complete family of products including traditional shared hosting, and Managed Hosting Products (SMB WordPress and Pro Solutions) and we recently became the largest managed WordPress host with an excellent product in a very competitive market. We’re in it to win. We’re looking for an exceptional head of Product Marketing that will drive the strategy and execution and lead the team of product managers across the family of Managed hosting products.
As leader the SMB WordPress and Pro Product Marketing team, you will build and lead a vibrant team of Product Marketers focused on driving user acquisition onto GoDaddy’s SMB and Pro offerings and ongoing ARPU growth globally. You’ll drive the creation of multi-year strategies geared at meeting aggressive growth goals while ensuring execution of near term campaigns and initiatives drive to reach immediate user acquisition, upsell/x-sell and retention targets.
You will report to the SVP, General Manager of Hosting and will work closely with the development, product management, operations teams to build world class products and features. You will also be part of the leadership team and the extended technical leadership community at GoDaddy.
This is a rare opportunity to blend entrepreneurial skills with exceptional operational, financial and leadership acumen. How about being the marketing leader of a global business and growing it to $500M+ in revenue?
Responsibilities:
• Lead development of strategic vision and tactics required to achieve critical customer customer, shareholder and employee goals for the SMB WordPress and Pro business.
• Define critical metrics across strategic growth levers and deeply understand/communicate business unit performance senior leadership partner closely with finance and business analytics to communicate trending and identify new opportunities.
• Partner with Product Management leadership to define annual and quarterly roadmap and own the development and management of annual budget
• Lead a team of marketers focused on the collection and communication of key qualitative and quantitative customer data to guide product-specific marketing initiatives. Oversee the creation of robust, data-driven marketing plans and lead marketing counterparts in eCommerce, Product Management, Advertising and Telesales to bring initiatives to market.
• Develop and build strong internal and external relationships with key stakeholders in an effort to collaborate and drive the overall business.
Requirements:
• 10+ years of progressive experience in marketing, with SMB marketing experience preferred. Proven experience leading marketing strategy development across acquisition, upsell/x-sell and retention.
• Demonstrated team building and development skills as well as an exceptional track record in cross-functional team building.
• “Roll up your sleeves” mentality and desire to own programs from concept to execution.
• Passion for gaining customer insights and translating insights into effective marketing programs
• Solid analytical ability, with track record of “test & learn” mindset.
• Enjoy working in a fast paced, high-output, time sensitive environment.
• GoDaddy is a proud equal opportunity employer.
About GoDaddy
GoDaddy powers the world's largest cloud platform dedicated to small, independent ventures. With nearly 17 million customers worldwide and over 71 million domain names under management, GoDaddy is the place people come to name their idea, build a professional website, attract customers and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company visit www.GoDaddy.com.
GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, creed, religion, sex, sexual orientation, gender, gender identity or expression, medical condition, national origin, ancestry, citizenship, marital status or civil partnership/union status, physical or mental disability, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.