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Director of Marketing, Thought Leadership Program
Salesforce
San Francisco, CA, United States
Job Details - this job has expired, please see similar jobs below
Salesforce will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.
Director of Marketing, Thought Leadership Program
Salesforce has rapidly evolved from a startup founded by four people in a cramped San Francisco apartment in 1999 to the market leader in Enterprise Cloud Computing. Top talent across the world joins Salesforce for its "change the world" mentality; the opportunity to excel in a performance-driven, fast-paced, and competitive atmosphere; the chance to be surrounded by peers and leaders that inspire, motivate, and innovate and a corporate philosophy that incorporates community involvement into its fabric.
This unique opportunity puts you at the center of marketing and thought leadership at Salesforce. In this role you will drive content and programs to share the perspectives of Salesforce and its ecosystem across technology, business, and corporate values. You will engage with some of the best and brightest minds in their fields to capture, distribute, and amplify the ideas and movements of today.
Responsibilities
• Lead creation and execution of new executive thought leadership program within the Salesforce Corporate Messaging and Content marketing organization
• Build and maintain provocative thought leadership messaging structure and distribution guidelines, including topics, content streams, tone and language, target audience profiles, etc.
• Identify and engage with visionaries and thought leaders internally and externally to develop and publish thought-provoking, unique content backed up by research
• Collaborate with other key stakeholders including content marketing, creative, PR, product teams, strategy, and events to create and maintain an aligned content calendar.
• Develop distribution channel strategy (organic and paid) to reach C-level executives with thought leadership content
Skills and Experience
• Plugged into "what's hot" at the intersection of business and technology today - with a thirst for provocative ideas that are disrupting the industry combined with a sense of history
• Collaborative and confident leader, effortlessly able to go beyond alignment and buy-in from others to inspiring into action towards common goals
• Demonstrated ability to bootstrap and grow a new program at a fast-moving enterprise company
• Standout content strategy, messaging, writing, editing, and journalistic skills. Nuanced storytelling is your forte.
• 7+ years in tech communications, content marketing, product marketing, content strategy, or journalism (or all of the above?), with emphasis on marketing to C-level executives
• BA/BS degree with strong academic record (MBA a plus)
• High energy, charismatic, innovative, and wildly creative -- with the execution skills to make it all count
Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. We are the fastest growing of the top 10 enterprise software companies, the World's Most Innovative Company according to Forbes, and one of Fortune's 100 Best Companies to Work For six years running. The growth, innovation, and Aloha spirit of Salesforce are driven by our incredible employees who thrive on delivering success for our customers while also finding time to give back through our 1/1/1 model, which leverages 1% of our time, equity, and product to improve communities around the world. Salesforce is a team sport, and we play to win. Join us!