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Remnant Media Buyer
Titlemax Finance
Savannah, GA, United States
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Job Description
The TMX Finance® Family of Companies is looking for a Remnant Media Buyer to join our team of creative and strategic media experts who are passionate about drawing audiences closer to the heart of our mission. Television advertising is a major component of our Company’s success and you will play a key role in optimizing our reach to potential customers and new business. While performing media buying duties, you will adhere to a budget while on deadline to reach goals and drive the bottom line of the business. Your ability to build and maintain relationships with vendors coupled with your self-motivated mentality, will contribute to your success in this role.
Essential Duties and Responsibilities
Develop and execute a specialized remnant buying strategy to reach our target audience while keying in on our audience's TV-viewing habits and preferences.
Negotiate with vendors to get the best deal possible in terms of ad placements and cost within the realm of remnant spot availability.
Foster vendor relationships and remnant strategy buy-in to position the Company as unique partner for TV stations and affiliates.
Assist in managing and adhering to a budget in order to maximize ad exposure and to reach frequency goals.
Reconcile invoices and work with other team members on any cost or budget reporting required.
18001, CORP, Marketing-18010, 18010, MKEMP009
Job Requirements
Minimum Qualifications
• Bachelor’s Degree in Marketing, Communications, or a related field
• 10 years relevant experience, with the past 5 years spent mostly buying remnant television
• Must have extensive knowledge of Media, TV ratings, Cost per Points, Reach, Frequency, and target audience demographics
• Strong written and verbal communication skills
• Strong negotiation skills
• Must have strong customer service skills
• Must be comfortable with fast-paced, fluid work environment
• Must have ample experience with exposure to and communication with C-level executives
• Must be self-motivated, proactive, and tech-savvy
• Understanding of marketing and brand development
• Familiarity with Rentrak, STRATA, or other ratings and media buying software
• Must be proficient in Microsoft Office Suite
Learn More About Us
The Remnant Media Buyer is a member of the Marketing Team, a group made up of ingeniously creative professionals who are passionate about drawing audiences closer to the heart of our mission. Responsible for driving the marketing efforts of our brands, this team is dedicated to seeing each new initiative come to fruition from inception to implementation. To learn more about this team, visit https://www.tmxfinancefamily.com/careers/top-talent/creative-support/.
Standing, walking, sitting, repetitive movements, and use of mechanical controls, such as keyboard, are frequently required. The person in this position needs to frequently move about the office or other work locations and must be able to frequently remain in a stationary position. All TMX Finance® Family of Companies are Equal Opportunity Employers.
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