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Email Salesforce Deployment Consultant
KeyBank
Cleveland, OH, United States
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Job Description
About the Job:
Work at the direction of the Lead Marketing Consultant to assist with development, deployment, and tracking/reporting of B2B / Salesforce email marketing deliverables.
Essential Job Functions:
Builds and sustains excellent working relationships with colleagues, clients and partner organizations that will enable the timely, accurate and efficient execution of assigned email marketing projects. Collaborates with internal and agency partners to produce measureable outcomes.
• Works directly with Lead Marketing Consultant and Senior Marketing Consultant to develop, build and deploy email campaigns, to include: HTML development, campaign setup, data upload, testing, and deployment.
• Delivers assigned external marketing emails within scope and timeline
• Manages reporting and tracking functions for assigned campaigns
• Effectively communicates timely email recommendations and implications to internal clients and partners based on business objectives and email best practices
• Recommends and implements email tests and applies insights to future campaigns
Required Qualifications:
• Bachelor’s Degree; 2 years minimum professional experience
• Ability to analyze, summarize and interpret complex data and information; can move logically from findings to conclusions
• Can prepare and present data/findings in a concise and understandable format; via documentation and stand-up presentation skills
• Detail-oriented; ability to organize and prioritize workload
• Ability to work independently on relatively complex matters with minimal supervision, while proactively sharing timely status updates and information
• Knowledge of email concepts, design and best practices
• Extensive experience using Salesforce Marketing Cloud to build and deploy emails
• Experience using Oracle/Responsys a plus
• Exposure to Photoshop and Dreamweaver preferred
• Experience developing HTML, preferably for emails
• Ability to adapt quickly to changing priorities; capable of operating in an dynamic environment
• Highly skilled with Microsoft Office products including: Excel, PowerPoint, Word
ABOUT KEY:
KeyCorp's roots trace back 190 years to Albany, New York. Headquartered in Cleveland, Ohio, Key is one of the nation's largest bank-based financial services companies, with assets of approximately $134.5 billion at March 31, 2017. Key provides deposit, lending, cash management, insurance, and investment services to individuals and businesses in 15 states under the name KeyBank National Association through a network of more than 1,200 branches and more than 1,500 ATMs. Key also provides a broad range of sophisticated corporate and investment banking products, such as merger and acquisition advice, public and private debt and equity, syndications, and derivatives to middle market companies in selected industries throughout the United States under the KeyBanc Capital Markets trade name. KeyBank is Member FDIC.
ABOUT THE BUSINESS:
KeyBank has administrative services in place that help support the business. These include: Finance, Human Resources, Legal, and Marketing. KeyBank’s Corporate Center supports strategic initiatives through multiple teams which provide distinctly different, yet interrelated, disciplines for the KeyBank Leadership team and its business groups. The Corporate Center protects and enhances Key’s brand through thoughtful and deliberate messaging and responsible banking. Our proactive approach and significant expertise engage both internal and external constituents – employees, clients, shareholders, investors, regulators, legislators, community advocates – by adding value, positively influencing their perceptions, and instilling a sense of confidence in Key.
FLSA STATUS:Exempt
KeyCorp is an Equal Opportunity and Affirmative Action Employer committed to engaging a diverse workforce and sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
JobID: 29686BR