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Senior Marketing Specialist
Frost Bank
San Antonio, TX, United States
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Description
As a Senior Marketing Specialist with Frost, you will be responsible for preparing proposal, presentation, and communication materials and coordinating the distribution of internal and external marketing literature. Responsibilities will include recommending and implementing strategies to achieve marketing goals for assigned products for one or more Lines of Business; monitoring marketing goals to ensure that the assigned products remain competitive; developing and recommending strategies and goals for the marketing of assigned products, including market direction, pricing, and cost planning; and assisting in the development of promotional strategies to help meet marketing goals. The candidate will develop promotional literature; and recommend and assist in the implementation of marketing strategies and programs for assigned products.
Qualifications
Required:
• Bachelors degree, preferably in Marketing or Finance
• 4+ years bank and/or marketing experience
• Proficient in Microsoft computer applications
• Excellent written and verbal communication skills