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Marketing Data Coordinator
Wintrust
Rosemont, IL, United States
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Description
The Marketing Data Coordinator is primarily responsible for direct mail, email, and online marketing campaign data queries, analysis, insights, and reporting for Wintrust. The role serves as a key Marketing Data Team member in measuring performance of marketing initiatives and making proactive recommendations that deliver the key performance goals. Require a highly analytical individual that can improve optimization, increase efficiency, amplify production and reduce cost. Bachelor’s degree in MIS, Finance or Marketing. Advanced Excel Knowledge required.
Responsibilities:
• Handle data requests for Marketing campaigns (prospect & customer data pulls) in Alteryx. Will also be required to execute Map, Mail/Email Prep, Booking-Keeping, Mail Clearing, Exception List, Opt-Outs, Opt-Ins & Privacy Policy.
• Analyze marketing channel and website performance data for assigned projects and develop recommendations on ways to further optimize for performance.
• Build and distribute repeatable reports and performance metrics/insights on bank’s marketing campaigns.
• Work cross-functionally to help inform the bank’s on key learnings from data analysis.
Qualifications:
• 0-3 years of experience required.
• Excel-Advanced, SQL/Alteryx - Beginner.
• Analytical/Math-Required. Java, HTML –Preferred
• Bachelors degree or equivalent experience
Wintrust Financial Corporation (Wintrust) is a financial services holding company based in Rosemont, Illinois, with assets above $30 billion. We engage in the business of providing traditional community banking services, commercial banking, wealth management services, commercial insurance premium financing, life insurance premium financing, mortgage origination, short-term accounts receivable financing, and certain administrative services, such as data processing of payrolls, billing and treasury management services. We provide community-oriented, personal and commercial banking services to customers located in the greater Chicago, Illinois and southern Wisconsin metropolitan areas through its 15 wholly owned banking subsidiaries.
We provide an engaging, dynamic work environment, an excellent compensation package including 401k, employee stock purchase plan, medical/dental, life insurance and more!
Wintrust is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status.