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Senior Manager, Product Development
Revlon
New York, NY, United States
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Job Details
Description
Position Overview
The Senior Manager of Product Development manages and executed all phases of the new product development and product reformulation process from concept to consumer within the Global Product Development organization supporting Elizabeth Arden and Flesh Color Categories as well as future new brand development. This individual also partners closely with global marketing and cross functional teams across the organization to ensure product integrity, benefits, efficiency and on trend/ on time launch for each initiative within given categories.
Product Development
• Understands fundamentals of all phases of product development and has strong cosmetics category expertise.
• Creates and distributes Product Development Requests, providing specific directions to R& D and TPM's regarding product attributes and expectations for NPD.
• Partners with the packaging team to develop appropriate delivery system and aesthetic for all products. Reviews and manage all package submissions for functionality purposes.
• Oversees the evaluation and direction of formula and shade submissions from lab to production.
• Keeps records of all submissions, scale ups and standards to ensure consistency throughout the process
• Works closely with R&D to ensure product meets all requirements for appearance, application,wear,texture, usage etc.
• Finalizes all formula prototypes and shade ranges, providing full rationale for each to marketing team.
• Collaborates on the development of key product claims and partners with the testing lab to ensure claims are delivered
• Leads product and shade name brainstorming activities
• Manages and leads team through any in-market product issues, working closely with R&D,packaging, Marketing, Production to identify, solve and communicate in an efficient manner.
NPD/ldeation/Concept Development
• Makes portfolio/NPD recommendations based on trends, category expertise & white space opportunity
• Translates industry and color trends into viable product concepts that complement the portfolio strategy to ensure a robust pipeline
• Actively partners with Marketing in category reviews and brand analysis to kickoff innovation/3 year planning process
• Collaborates with Marketing on developing innovation strategies/ 3 year calendar and identifying key products to move forward into the pipeline
• Applies strategic thinking throughout ideation,conceptualization and commercialization phases
• Able to balance strategic thinking around the business need with the aesthetic so that NPD fits into the strategic framework.
• Navigates and understands the COG's, P & L and how they impact the business from a product and category level to the brand level.
• Works with Marketing and R & D or TPM to create sell-in pages and product support materials (i.e. toolkits, etc) Product Communication:
• Work hand in hand with Marketing and Copy teams to develop product copy and ensure accuracy and appropriateness of verbiage
• Collaborates with global Communications on talking points for product launches.
• Supports sales and retailers' discussion
Trend:
• Maintains keen awareness of global color industry trends
• Manages tracking and reporting of beauty trends, looks and industry competitive launches
• Meets with a wide range ofTPM's (including ingredient or packaging specific ones) to eva luate new formulas and technologies.
• Maintains and manages competitive products and shade libraries.
• Attends trend presentations, trade shows and other professional related events to keep abreast of innovation news and opportunities.
• Investigate sand recommends new ingredient stories, product textures and NPD opportunities.
Qualifications
Skills
Behaviors:
Motivations:
Education
Experience
Licenses & Certifications
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.