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Email and Mobile Marketing Coordinator
American Eagle Outfitters
Pittsburgh, PA, United States
Job Details - this job has expired, please see similar jobs below
PURPOSE:
This role coordinates assets for the day-to-day production of email and mobile marketing campaigns and assists with related marketing and technology projects. The coordinator will support American Eagle Outfitters Inc Brands.
RESPONSIBILITIES:
•Coordinate across merchandising, planning, marketing, and IT the design, production, proofing, approvals and delivery of email and mobile campaigns by required deadlines.
•Partner with the database marketing team to communicate target audience requirements and segmentation across brands and campaigns.
•Work with creative and engineering teams to ensure accuracy of creative & HTML hand off.
•Work closely with third party vendors to communicate campaign requirements and outline milestone dates.
•Secure appropriate promotion codes and campaign disclosures/terms & conditions.
•Review email/mobile proofs to ensure accurate content and audience selection.
•Assist with reporting and email/mobile marketing metrics/analysis.
•Assist with implementation of new initiatives, testing cadence and special email projects.
•Track competitive programs and marketplace trends and keep abreast of email/mobile best practices.
•Perform other duties as assigned.
QUALIFICATIONS:
Required:
•Bachelor's Degree in Marketing or Business
•High proficiency in digital technology
•High degree of proficiency MS Office Suite, Outlook & Internet applications
•Strong verbal and written communication skills
•Demonstrated collaborative skills and ability to work well within a team
•Ability to work in a fast-paced and deadline-oriented environment
•Self-motivated with critical attention to detail
Desired:
•1-2 years Marketing experience. Omni-channel retailer preferred.
•Strong analytical, presentation, project management & planning skills
•Understanding of customer relationship marketing
American Eagle Outfitters is an Equal Opportunity Employer