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Manager, Digital Content & Creative
Foot Locker
Bradenton, FL, United States
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Overview
This position is located at our corporate office in Bradenton, FL in the greater Tampa-St. Petersburg-Sarasota area.
At Champs Sports "We Know Game". We believe in the importance of Game. In having a style. A swagger. We believe we can satisfy your desire for gear that is born in sport, yet driven by fashion. You want to look good and feel good. We get it. Because we know style. We know culture. We know sport. And we most definitely, know Game. We carry the brands that catch your eye on and off the court. The ones you see in the hottest music videos; the latest, freshest, most exciting sports gear on the block. We pride ourselves on our brand roster.
The Manager of Digital Content & Creative will be responsible for communicating our brand stories for the Champs brand through digital channels for both owned social media assets and through paid media support. This position is connected to bloggers, content creators and influencers and stays abreast of the evolving landscape in the completive social universe. He or she will be responsible for ensuring our stories come to life from the production and process side. Assisting in the development and execution of outbound communications content is needed. The manager will also work closely with all internal marketing and product teams for each program as well as the Marketing shared services team the New York City Office and our internal studio in Wausau, Wisconsin. (This position is focused on creative content).
*Relocation assistance is available.
Responsibilities
• Manage and develop content for Champs Sports for various channels including owned social media and digital.
• Utilize creative skills to aid in the development of outbound communications.
• Collaborate with our internal Wausau, Wisconsin studio and manage outside resources in content generation.
• Ensure all content is optimized by customizing the content individually based by channel: mobile, social,
• Research content partners for social channels across multiple brands.
• Partner with social media managers to help manage channel content from events, shoot and appearances. Cover live events on Snapchat, IG stories, and any other emerging mediums.
• Work with brand connections and social director on implementing and executing paid social campaigns and optimizing creative.
• Ensures all campaign and launch assets are in sync creatively.
Qualifications
• Bachelor's degree.
• Minimum of three years experience in marketing/advertising/digital/social at a corporation, agency or media company.
• Must have experience with and knowledge of Video (Production & Editing) & Photography.
• Experience with the Adobe Creative Suite, Premiere Pro and After Effects; as well as Adobe Creative Cloud, highly preferred.
• Adept at using all social channels including from a live capacity.
• Creative eye and ability to edit creative work and provide feedback.
• Strong connection to and knowledge of sneaker/sports culture.
• Solid communication and presentation skills.
• Experience collaborating with internal and external resources to develop strategies that meet department goals within budget and established timelines.
• Ability to think quickly and adapt to changing requirements and technologies.
• Strong computer and design skills.
• Knowledge of Microsoft Office Suite (Excel, Word, PowerPoint).