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Fashion Editor, Branded Content
Refinery29
New York, NY, United States
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About Refinery29:
Refinery29 is the leading digital media and entertainment company focused on millennially minded women with a global audience footprint of 550 million across all platforms. Our mission—from the very beginning—is to be a catalyst for women to see, feel, and claim their power, by providing diverse and ambitious storytelling as well as radically relevant points of view. We deliver style and substance to an audience that's highly engaged across a variety of devices and destinations, from the original video and editorial features, to live experiences and social storytelling. Please visit www.refinery29.com, www.refinery29.uk, and www.refinery29.de for more information and to browse content.
About the team:
We create all written content for the website, from long-form articles and programs to service and slideshows. We're composed of six categories — Health + Wellness, Living, Entertainment, News, Work & Money, Fashion, and Beauty — and we help shape and guide how Refinery29 and its impact can grow into those spaces, delivering on those promises with fresh content, tools, and discussion every day.
What Makes an R29er?
• You have a deep commitment and passion for the mission of R29 to motivate and inspire women through their own unique power, identity, and infinite potential. You have a deep knowledge and/or interest in women’s storytelling and reporting, as well as its distinct power to inform and drive conversation & change. You ignite possibility and solutions in even the most challenging moments, and you have an innate desire to strive for excellence and progress, through your daily work and your attitude.
About the job:
Refinery29 is in pursuit of a smart and driven Fashion Editor to join our award-winning fashion team. R29 Fashion celebrates and supports the power style and clothing have in helping women and people discover their own unique sense of identity. Neither fashion nor style are prescriptive at Refinery29—instead, we believe personal style is a tool for confidence, self expression, and resources that make us feel like our best selves. You have experience working with clients and helping make sure that we translate their vision into a deliverable that feels right for our brand. You are quick on your feet, adaptable, organized, and can think outside of the box for any RFP we receive. You care deeply about R29 Fashion’s ability to drive influential conversations in this space, constantly elevating Refinery29 as a thought leader in Fashion and the world of style. You are optimistic, driven, and are a generous collaborator, always eager to make a story stronger and more impactful.
What You’ll Do:
• Pitch, write, and edit custom branded content, sponsored programs, and editorial integrations for the fashion vertical. This includes: dedicated articles, shopping roundups, emails, contests/sweeps, editorial integrations, and co-branded collateral.
• Be able to conceptualize and execute a variety of content types, from interviews to original photo styling stories.
• Actively participate in and contribute to pre-sale brainstorms for fashion clients.
• Help grow the junior writers on the team as well as some freelancers, making sure our content is smart, elevated, and leading the fashion conversation.
• Maintain Refinery29's brand integrity in all copy and market work.
• Perform market research to create sponsored shopping stories in accordance with R29’s aesthetic and brand vision.
• Assist Senior Editors, Director of Branded Content, and Creative Direction team with writing and logistics of sold programs/stories from the editorial side. This includes working with editors for seamless integration; liaising with Ad Photo, Ad Design, and Marketing teams; and producing editorial stories from start to finish, in order to meet strict client deadlines.
What You’ll Have:
• At least 3+ years of professional writing and editing experience within digital media required (fashion and/or beauty background strongly preferred).
• A strong understanding of R29’s voice and style POV.
• Must be an excellent editor and writer, with a creative vision, spot-on judgement, and the ability to take raw copy and turn it into something truly special.
• A genuine interest in digital advertising and specifically branded content.
• Willingness to make editorial judgment calls in a fast-paced, constantly evolving environment, and to flag and escalate any potential issues to Director when necessary.
• A flawless command of spelling, punctuation, and grammar.
• Never-ending patience and a collaborative, make it work attitude.