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Associate Design Director
Estee Lauder
New York, NY, United States
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Associate Design Director, Estee Lauder
Description
About Us
The Estée Lauder Companies are the global leader in prestige beauty — delighting consumers with transformative products and experiences, inspiring them to express their individual beauty.
Estée Lauder is the flagship brand of The Estée Lauder Companies Inc. Founded by Estée Lauder, the world’s first female entrepreneur, the brand today continues her legacy of creating the most innovative, sophisticated, high-performance skin care and makeup products and iconic fragrances — all infused with a deep understanding of women’s needs and desires. Today Estée Lauder engages with women in over 150 countries around the world and at a variety of touch points, in stores and online. And each of these relationships consistently reflects Estée’s powerful and authentic woman-to-woman point of view.
About the Job
The Associate Design Director works collaboratively with the Director and Executive Director to manage and incorporate 360 campaigns to support overall brand strategy, product positioning, visual merchandising communication and related criteria. Contributes to thoughtful design development of integrated social and digital, launch collateral, special events, and education materials. Ensures that all designs adhere to brand guidelines.
About Your Responsibilities
Design:
•Collaborate on the development of 360 campaigns to support overall brand strategy and activation
•Support with the management of multiple projects, concept, design, development, execution and overall project management
•Ensure the level of excellence in all creative worked designed and executed is consistent, cohesive and adheres to brand guidelines while remaining within budget and designated timeframe
•Ensures collaboration with VM and Package Design teams to enhance consumer communication and overall retail experience
•Manage design and creative development with Global Marketing programs and launches
Ideation & Digital Mindset:
•Develops new, innovative 2D and 3D, print, digital and social concepts in line with brand strategy that can be utilized across multiple platforms
•Design and concepts innovative, locally relevant digital experiences to support brand strategy
•Leverages a digital and mobile-first mindset in design, showing awareness of competitive landscape, trends and emerging technologies
Qualifications
About You
•5+ years related work experience in a creative environment
•BFA or BA in Design, Graphics or Art Direction
•Must have substantial knowledge of print production including retouching, pre-press, proofing and be proficient in InDesign, PhotoShop and Illustrator. Animation programs (After Effects) a plus
•Possess a digital- and mobile-first mindset
•Awareness of emerging technologies
•Experience with creative integration across all media/sales channels
•Drive for innovation and disruption within cosmetic industry, luxury mindset a plus
•Excellent written and verbal communications, strong presentation skills, ability to personally organize and set priorities. Must be able to interface with Copy, Marketing, Merchandising, Packaging, and Store Design departments
•Capable of handling numerous projects in a fast-paced, high-pressured environment with minimum supervision
•Commitment to excellence and the highest standards of quality as well as a strong design sensibility
•Passion for fashion, beauty and lifestyle trends
How You Will be Successful
•Applies new and different ways of thinking to generate new ideas/opportunities
•Encourages self & others to be creative in approach to work
•Influences externally and internally to gain commitment, agreement and support
•Actively builds relationships
•Creates and sustains environment of trust and collaboration
•Adapts to new environments, processes and teams
•Proactively seeks diversification of knowledge, skills and abilities
•Keeps updated on the business environment and economic situations and understands the impact of the changes on the business