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Freelance Email Production/Designer
Fast Retailing
New York, NY, United States
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UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princesse tam.tam, Theory, and UNIQLO. With global sales of approximately 1.14 trillion yen for the 2013 fiscal year ending August 31, 2013 (US $11.62 billion, calculated in yen using the end of August 2013 rate of $1 = 98.36 yen), Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading specialty retailer.
UNIQLO continues to open large-scale stores in some of the world's most important cities and locations, as part of its ongoing efforts to solidify its status as a truly global brand. Today the company has a total of more than 1,200 stores in 14 markets worldwide including Japan, China, France, Hong Kong, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Taiwan, Thailand, U.K. and U.S. In addition, Grameen UNIQLO, a social business established in Bangladesh in September 2010, opened its two first stores in Dhaka in July 2013. UNIQLO operates an integrated business model under which it designs, manufactures, markets and sells high-quality, casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.
With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere.
UNIQLO USA is looking for a talented and energetic Email Production/Designer to join our creative team. This individual will be responsible for working with our internal design team, email marketing team and our personalization vendors to craft – and execute – personalized & dynamic emails. An understanding of our brand and core products will be combined with your knowledge of HTML coding best practices to craft high-engagement marketing communications.
Responsibilities:
• This role will be split between email HTML coding, helping design/code new personalization modules and versioning emails to support segmentation strategies
• Work daily with email, copy and design teams to support planned campaigns
• Understand brand guidelines, available assets and
• Develop communications to support both daily & lifecycle emails
• Make recommendations to improve and optimize our communications through better content, coding and personalization
• Craft dynamic, reusable code to support communication personalization via dynamic content
• Understand available assets and how they can combine to create a visually compelling creatives
• Work with team leadership to learn and apply Uniqlo best practices
• Work cross-functionally to ensure alignment with site, store and global teams on campaign & product assets
• Speak directly with our marketing automation and personalization partners to better integrate their technologies into our campaigns; including learning their tools and becoming a power-user
• Support other teams with design requests to help them align with planned email campaigns
Requirements:
• Degree in Art, Graphic Design or similar
• Strong HTML coding skills required, adhering to email & industry best practices for bullet-proof HTML
• Worked with marketing automation and personalization vendors, such as Movable Ink, Live Clicker, Certona
• 4-6 years online creative development, optimally focused on dynamic, personalized email content
• Experience with Adobe Campaign or other ESPs (email service provider) recommended
• Knowledge of email optimization best practices & design standards to optimize across devices required
• Experience working with CMS or other creative asset management tool
• Exceptional design abilities – combining creative flair with marketing know-how and technical skills.
As an Equal Opportunity Employer, Fast Retailing does not discriminate against applicants or employees because of race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship, marital or domestic/civil partnership status, sexual orientation, gender identity or expression or because of any other status or condition protected by applicable federal, state or local law.
Posting Notes: New York || New York (US-NY) || United States (US) || Experienced Professional || Creative || UNIQLO || EX:OUT; SF:IN; SF:LI || UNIQLO ||