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Art Director
Old Navy
San Francisco, CA, United States
Job Details - this job has expired, please see similar jobs below
Old Navy makes current American fashion essentials accessible to every family. From day one, Old Navy was a revolution. We were something the world had never seen - fabulous, affordable fashion. We didn't take ourselves too seriously, and we broke the industry's rules. We said fashion didn't have to be just for rich people - it could be for everyone. We opened our first store in 1994 in San Francisco and have been on a roll ever since. Today, customers can shop for their must-have fashion essentials online as well as in one of our 1,000+ stores located globally.
When you work at Old Navy, you’re choosing a different path (and a pretty awesome one at that). We believe that style and quality should be accessible to everyone and we work hard to make that possible. Truth is, in fashion, it’s easy to be exclusive. It takes a lot more creativity, guts and drive to be inclusive. What we believe in today is exactly what we believed in when we started: we’re on a mission to democratize fashion and make shopping fun again. Sound good to you?
Old Navy – a brand for everyone, a place for you.
• Drive design team to creative excellence with on-brand, innovative collateral.
• Partner with fellow ADs to concept seasonal campaigns that support the overall branding and marketing objectives across all mediums including store windows and signage, OOH, site, DCM and emails.
• Plan, concept and execute elevated fashion and still-life photography, and video content. Direct the vision from concept ideation to post production- including proposing photographers, directors, stylists and casting, pulling relevant image references, and providing clear post-production direction.
• Lead the execution and layout of all in store and online marketing collateral for a particular timeframe from concept ideation to post production- including pulling relevant image and typography references, creating proof of concepts, finalizing seasonal style guides and providing clear in-season art direction
• Attends strategy meetings with creative management to determine scope of projects, and ensure strategic and tactical creative objectives are met
• Collaborate with key cross-functional partners- including Marketing and Program Management to ensure that concepts meet business needs.
• Oversee that appropriate brand matrices and style guidelines are being cared for and constantly reevaluated for improvement
• Presents work and displays effective communication to business partners and senior management
• Research competitive landscape across global markets to identify seasonal trends, fashion trends, artistic inspiration and references
• Lead, inspire, and develop a talented studio team