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Social Media Marketing Coordinator
Eastern Mountain Sports
Meriden, CT, United States
Job Details - this job has expired, please see similar jobs below
Description
Eastern Mountain Sports / Bob's Stores is looking for a Social Media Marketing Coordinator (SMMC). This person will report to the Digital Marketing Manager and will be a key player working cross functionally with the Content, Marketing & Merchandising teams. The SMMC will be responsible for the coordination of social media content, social media analytics, and social media key KPI’s including social traffic, social revenue, and brand share of voice.
Our growing social channels need an organized self-starter that can execute. If being the driving force behind the social voice of our brands, proving ROI, coordinating with third party vendors and spearheading multiple project simultaneously gets you excited, then THIS is the opportunity for you.
Responsibilities:
• Build and increase a following across all social media channels;
• Organize and excute post cadance to key platforms including our Facebook, Twitter, Pinterest, Instagram, G+, etc.;
• Manage social analytics and regularly report on traffic, conversion, revenue, channel growth, competitive analysis, etc.;
• Discover and build relationships with key influencers;
• Attract and engage with potential customers and contributors on social media;
• Expand share of voice, content syndication, traffic to EMS.com & Bobstores.com;
• Partner with internal content creation teams;
• Educate the company about social media and best practices;
• Coordinate with internal merchant & marketing teams to create promotions reflecting company-wide promotions as well as promotions exclusive to social media;
• Manage external communications via social media and be a part of engaging two-way conversations with a distinct voice for each company;
• Work closely with Marketing, Merchants, Store Operations, Front End Development, and others to progress overall goals of the company.
Qualifications:
• 2+ years managing Social Media;
• Proven cross functional relationship building experience;
• Bachelor degree;
• Can-do, go-getter attitude;
This person will be the driving force behind our social media efforts!
Eastern Mountain Sports, a member of the SDI USA, LLC family also operating Bob's Stores, is an equal opportunity employer offering dynamic career opportunities and generous employee discounts.