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Creative Director
Le Tote
San Francisco, CA, United States
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Creative Director
We are looking for an experienced and talented Creative Director to join the team at Le Tote. This individual will oversee the internal creative org, inclusive of Brand Design, Marketing + Advertising Creative and Photo/Studio teams.
This is a critical leadership role, owning and expanding the Le Tote brand and will work with the Director of Product Design to implement the brand into product experiences. You are a multidisciplinary creative leader with proven track record, an appreciation for fashion as well as a love for finding tension in a category to tease out. You are an excellent creative thinker, partner and collaborator, ready to tackle endless new challenges at a quickly growing fashion start up.
In this role you will...
• Report to the VP of Marketing and oversee, manage and nurture the internal creative org and photo team.
• Develop and champion creative strategy in support of the overall brand and marketing objectives across design, photography, advertising, visual merchandising/photo and editorial.
• Collaborate effectively as a creative partner and brand consultant with internal business leads, Marketing team, Product team and beyond.
• Continuously promote and evolve the Brand Style Guide and drive brand consistency across paid, earned and owned ecosystem.
• Facilitate and manage the Le Tote brand refresh, leveraging our recent Brand Purpose work and findings.
• Direct and refine the creative process for all marketing, advertising and design projects
• Elevate the brand through revitalizing catalogue and editorial photography style and execution.
What we’re looking for..
• 8 to 10+ years of creative management and brand leadership work experience, with a focus on high quality design in the fashion and ecommerce categories.
• Diverse portfolio of skills with experience in design, copy, visual merchandising, photography and design management.
• Successful track record leading a creative team, able to delegate, coach, mentor and provide effective direction and feedback.
• Knowledge of best practice and experience in direct response advertising and brand advertising. Including all forms of online and digital advertising, heavy focus on paid social a plus.
• Demonstrated strategic thinking and creativity with excellent practical skills at getting things done.
• Strong collaboration and influence skills, able to build effective relationships with stakeholders across organizational levels.
• Experience in a growth stage company, and has led a brand to maturity.
• Experience as major stakeholder or managing internal photography and studio teams.
• Someone who is optimistic, energetic and fun
To apply, please submit
• Your résumé
• Link to your online portfolio
• Highlight 2 most relevant projects
• Bonus points for telling us why you’d be a great fit at Le Tote!
About Le Tote:
Le Tote’s mission is to make fashion accessible for everyone, every day. Our unique model gives customers access to an unlimited closet of clothing and accessories for a monthly membership fee. We feature hundreds of top brands including House of Harlow, Sam Edelman, Free People, Vince Camuto, Max Studio, Tahari and French Connection. Each shipment includes a personalized selection of three pieces of clothing and two accessories, curated using Le Tote’s proprietary fit algorithm and recommendation engine.
We’re using a highly analytical, data-driven approach to fundamentally transform the way women shop. To turn our dream into a reality, we’re looking for highly motivated and skilled people just like you!
Le Tote has customers in 48 states and the company has seen 400% growth year over year for the past 3 years. The Company has raised $50mm to date and is backed by top-tier venture capital firms including Andreessen Horowitz, Google Ventures, Y Combinator, Azure Capital and Sway Ventures