This job has expired, please see additional jobs below
Marketing Coordinator (Canada)
VFC
Québec Saint Laurent, , Canada
Job Details - this job has expired, please see similar jobs below
Vans - Marketing Coordinator (Canada)
The primary responsibilities of the Marketing Coordinator are to coordinate the execution of advertising strategies, website projects & brand communication that will directly reach consumers and impact brand connectivity. You will join the Canadian Marketing team and you will collaborate and work well with others for various projects to help achieve overall brand objectives. You will play an integral role in ensuring deadlines are met and internal processes are seamless and efficient. You are a solid communicator, work well under deadlines, and be incredibly self-motivated with a knack for time management. Most importantly, you have a deep understanding of our brand mission, values and personality and live the Off the Wall lifestyle.
KEY RESPONSIBILITIES
• Share vision, brand objectives and appropriate tools with external agencies
• Develop strategic ad campaigns consistent with the Vans Canada business objectives
• Work closely with internal teams and vendors to drive execution of ad campaigns
• Measure and report performance vs. identified KPIs, allocate, manage budget and optimize spend
• Work closely with internal teams to ensure the website marketing calendar is in line with product launch across all channels of distribution
• Provide tools and direction to webmaster and designer to build landing pages and update website on a weekly basis
• Coordinate the translation of internally created marketing content and product descriptions
• Coordinate and monitor all PR activities
• Develop PR strategies consistent with Vans Canada business objectives
• Tailor tools provided by Vans Global PR for the Canadian market
• Analyze and communicate PR, Digital Marketing and Advertising results.
JOB REQUIREMENTS
Years of Related Professional Experience:
3+
Educational/Position Requirements:
• Bachelors Degree required.
• Experience working in the retail industry a plus
Skills:
• Excellent communication skills (written/verbal)
• Computer proficiency in a IOS & Microsoft Office environment (Excel, Word), SAP, and Adobe suites
• Google analytics knowledge.
• Strong time management skills.
• Ability to prioritize multiple projects and attention to detail.
• Ability to provide leadership and guidance to internal and external partners.
• Able to leverage experience in key decision making opportunities.