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Manager, Public Relations
Estee Lauder
Culver City, CA, United States
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Smashbox-Manager, Public Relations
Description
Public Relations:
• Manage all invoices, vendors contacts, and payments via SAP
• Partner with ED, PR on budget management and monthly reconciliation
• Develop relationships that will help grow brand press opportunities
• Manage Global PR department sample needs
• Provide support as needed for all global PR events
• Collaborate with internal teams (including Global Marketing, International, NA Sales) to execute events and partnership programs
Assist in creating monthly PR/AR recap reports:
• Develop and maintain all press collateral, intranet posts and corporate requests
• International PR support- allocating samples, providing event and launch assets
• Artist Relations- Smashbox PRO
• Manage Smashbox PRO program in a day to day capacity: approving and reviewing applications, responding to all customer inquiries, providing customer service
• Ensure the growth of Smashbox PRO with programs like student outreach, exclusive products, marketing opportunities, and advertising.
• Determine promotional and marketing efforts for Pro Program; Partner with Marketing and Ecommerce team to execute.
• Facilitate PRO Tradeshows from planning stages through on site execution
• Facilitate PRO workshops from planning stages through on site execution
• Define and manage budget for all Pro-Artist Programs
• Manage Los Angeles VIP artist outreach and fulfill order requests
• Determine, approve and fulfill editorial credit program orders
Qualifications
Requirements
• Bachelors degree in Communications or relevant major preferred
• 5+ years experience in media (traditional & digital)
• 2+ years PR experience and/or event planning
• Possess established relationships with press partners and makeup artist community
• Knowledge of Professional Artistry Industry a plus
• Strong multi-tasking and organizational skills with exceptional attention to detail
• Strong Execution Skills
• Necessary High Touch Leadership Competencies
• Builds Collaborative Relationships
• Aligns and Engages the Team in the Vision
• Strives for Excellence in Execution