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Coordinator, Global Social Media
Michael Kors
New York, NY, United States
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Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion.
If you enjoy working in a creative, fast-paced environment, then we would love to hear from you!
Major Responsibilities include but are not limited to:
• Supports Manager, Global Social Media in developing the global Social Media Content and Community strategies taking into account and planning into the needs of various business units (PR, Marketing, Retail, Licensing, etc.)
• Executes across global social platforms and supports strategic social initiatives in alignment with best-in-class strategies and practices, including seasonal campaigns and global event moments
• Creates Social Media visual content calendars and manages content-flow and publishing to brand Social Media profiles on a daily basis, including but not limited to Instagram, Facebook, Twitter, YouTube, Snapchat, Pinterest and Tumblr
• Manages and coordinates content and asset management for global Social Media, including calendar planning, shot list requests, creative briefs, paid social media assets and live-event social execution
• Assists with all Community Management activities, partnering closely with Editorial, Customer Service and third-party agency, overseeing the monitoring platforms for spam/inappropriate content, ensuring customers needs are being addressed in a timely manner, implementing new protocols/customer-service responses, and escalating high-priority issues accordingly
• Work closely with Social Art Director, Creative Services and Editorial to brief and manage compelling content for various channels that support business priorities, effectively communicating intention and timing to allow for a successful execution
• Assists Manager, Global Social Media with seasonal planning briefs/roadmaps/marketing plans, helping to form “big-picture”/high-level strategic social plans prior to the season and communicating plans out to other marketing teams
• Participates in and helps coordinate “social media innovation” moments for the brand in partnership with internal teams and external partners/platform reps
• Supports execution of UGC curation on-site, ensuring UGC hubs are updated daily and working properly – marrying his or her creative eye with his or her strategic decision-making
• Processes and oversees invoice submission and tracking to ensure timely payments to content vendors/partners
Requirements:
• 2-3 years of digital experience with a concentration in social media/community management (minimum of 2 years)
• Proven knowledge and understanding of Social Media platforms and the space overall (Facebook, Instagram, Twitter, Pinterest, Instagram, YouTube, Snapchat, Google+) and how each platform can be used in different scenarios – a mastery in and passion for all social media channels
• Ability to manage several projects simultaneously and remain calm under pressure; experience in working across different global cultures a plus
• Ability to think laterally and creatively, and to problem-solve while juggling multiple tasks in a fast-paced environment
• Excellent written and verbal communication skills, strong organizational skills, and attention to detail
• Proficiency with Microsoft Office and social publishing and monitoring tools
• Proficiency with Adobe Creative Suite and Adobe Marketing cloud a plus
• Photography skills a plus but not required
We are an Equal Opportunity Employer M/D/F/V