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Internships - Western Europe Marketing
Adidas Group
Herzogenaurach, , Germany
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Internships - Western Europe Marketing Reebok
We offer internships in our various tasks. Please specify in your application for which team you would like to apply:
• Reebok Classics
• Reebok Running
• Reebok Training
• Reebok Concepts to Consumer
• Reebok Brand Activation
Your Tasks (specific tasks will be dependent on exact team placement)
• Maintain product data in the Range Management Application (attributes, like intro dates, sizes, pricing). Keep track of changes and ensure the database itself is always up-to-date during season and prior to deadlines
• Analysis of competitors pricing, product offer and strategies
• Support Merchandising Managers with market analysis (Sell-in, sell-out), market & competition research (online screening, catalogue screening)
• Prepare presentation for key meetings, support the managers with preparation, and gather data, pictures. Deliver your own creative inputs
• Collection & catalogue preparation of our collections & ranges
• Work on individual assignments/small project where you can demonstrate your own contribution and ideas for improvement
• Preparation of product/range overviews & handovers for the European countries
• Learn to customize global marketing tools into account specific marketing campaigns
• Understand product and range creation and management process from briefing to commercialization
• Support range management process along a full seasonal journey
• Support creation of exclusive products and product ranges
• Project manage campaign samples (internal & external) and campaign tracking tools (ordering, shipping, tracking, returning)
• Brand activation support with implementation of ATL & BTL campaigns incl. consumer activations, PR, digital & social media content.
• Assist in execution of Pan-European post campaign analyses
• Calendar creation & update (product & communications)
Key Objectives:
• Support the Business Unit Team across all areas of team activity
• Responsible for the data maintenance of category respective articles
• Become knowledgeable on competition & market place
• Provide a reliable administrative support service to the teams such as: meeting agenda & minutes; booking of meetings, rooms, catering; prepare presentations, data base and report maintenance.
Your Profile:
• Student of Marketing, Business or similar
• Enrolled as fulltime student for the complete duration of the internship. Or in the so called gap year between Bachelor and Master’s degree (EU citizens only! Only applies to EU citizens due to working permit regulations.)
• Fluent English language skills
• Very good MS Office skills
• Team player who enjoys working in an international environment
• Very good communication and interpersonal skills
• Passion for sports
Application Deadline: latest 01.06.2017
Start Dates: 01.08.2017 or 01.09.2017
Duration: 6 months
Location: adidas Headquarters in Herzogenaurach (near Nuremberg)
Make your move to the World of Sports. Check out:
www.herzo.adidas-group.com