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Merchandising Manager
Adidas Group
Portland, OR, United States
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Merchandising Manager-NCAA, adidas League Licensing
Purpose
Help build and execute US Channel and Account product assortment plan that delivers target growth and strengthens Brand Health KPIs working in close co-operation with the relevant Sales Teams and BUs.
Key Responsibilities
• Working closely with BU’s and sales to execute the product vision and proposition within channel ensuring brand and channel goals are met
• Within the identified channel, execute and manage the optimum category/ product assortment to deliver against the agreed targets
• In conjunction with US category, Global SMU and sales, execute the account product strategy and roadmap
• Creation of a seasonal product roll out calendar incorporating all relevant categories and events
• Support on briefing and delivery of SMU products and managing the process
• Drive sales and share growth, ensuring all commercial and strategic goals are met
• Manage the range proposition process from download to sales launch including pre line process ensuring smooth account interaction process
• Ensure share of space especially in key locations and doors
• In conjunction with the Bu’s, Comms/Activation and sales execute the account product strategy and roadmap
• Understand range needs from all accounts within channel for the specific account
• Provide regular analysis of sell-through performance of all facets to the relevant category teams and contribute to strategic planning based on that analysis
• Manage in line / SMU product merchandising process for channel
• Be the product marketing point of contact both internally and externally for relevant categories
• Manage and input the product proposition including retail price strategy, forecasting consolidation and phasing approach
• Conduct relevant reporting activities to measure the efficiency and commercial success of the range season over season
• Collaborate with Demand Planning team and SCM functions as appropriate
• Understand the retail environment including distribution points, share of buy, competitor ranges and pricing strategies
• Secure visibility of account range proposition to BUs and global teams through systems management and communication process
Key Relationships
• Sales teams
• Category Teams, Business Units
• Comms/Activation, SCM , Finance/ Demand Planning, Business Development
• Retail, Wholesale and eCommerce
Knowledge, Skills and Abilities
• High professional maturity
• Highly collaborative with strong communication skills
• High influencing skills and ability to make fact based decisions
• Strong analytical skills
• Structured, organized and process orientated
• Previous experience in Category Management or Merchandising/ Ranging/ SMU / Sales
• Strong business acumen, ability to assume a broader perspective (cross-markets/ global)
• Ability to work effectively within a team environment and under pressure
• Intermediate to advanced skills in MS Office
• Fluent in English
Qualifications
1. University degree in business preferred, ideally with marketing and sales focus or equivalent professional experience
2. Category Management/ Ranging/ Merchandising Experience or account marketing / sales: 3 years