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Summer 2017 Intern - PR and Influencer Marketing
Fossil
Richardson, TX, United States
Job Details - this job has expired, please see similar jobs below
Your Role
Fossil Group is looking for a highly-motivated and creative PR and Influencer Marketing intern for Summer 2017. You will have an opportunity to work on the Fossil Brand or Global PR team. This intern will support a team that engages with some of the world’s most recognized fashion brands, helping to secure earned media credits in the form of traditional media placements as well as blogger collaborations.
PR Responsibilities include:
• Work with photo studio to coordinate PR imagery
• Liaise with PR agency to help project manage press meetings
• Assist in managing sample process
• Create monthly PR placement reports for brand teams
• Assist in the creation of global media assets
• Develop pitch and campaign strategies to increase editorial placements
Influencer Marketing Responsibilities include:
• Research influencers that are brand right for specific initiatives and/or specific brands
• Engage with influencers via email and in person
• Biweekly influencer marketing newsletter creation
• Help monitor and merchandise influencer marketing results
• Create influencer marketing toolkits
• Lead product fulfillment cadence and shipments
• Help develop surprise and delight plan
As an intern, you will work alongside your team on a variety of projects. Your experience as an intern at Fossil Group is both educational and fun, while keeping you connected with your mentor, manager, and fellow interns. You will gain exposure to company leaders through roundtables, your final project showcase, and other company functions.
All intern positions are at Fossil Group’s headquarters based in Richardson, Texas. Applicants need to be willing to relocate during the course of the internship and provide their own transportation and accommodations to complete a 40 hour work week. This is a paid internship.
Your Skills
Aligning with Fossil’s core values, we are looking for someone who:
• Develops strong partnerships across our organization
• Brings a positive, service-oriented approach to work
• Is driven by creating unique and efficient solutions for business challenges
• Can articulate thoughts clearly as well as listen to and considers others’ ideas
• Is passionate about their contribution to Fossil
• Has a great time at work and encourages others to do the same
Required Skills and Experience:
• Rising Senior currently enrolled in an accredited university majoring in Marketing, PR, Communications or the like
• Minimum 3.0 GPA
• Familiar with Social Media and influencers
• Proactive, resourceful, confident leader
• Skilled in written and verbal communication
• Refined presentation skills
• Desire to work in a fast paced environment while handling multiple projects
• Interest in fashion industry
• Proficient in Microsoft Office and Google Enterprise products
• Experience with SEO, Google Analytics, Social Media channels is a plus
Brand Highlights
Fossil is an American lifestyle brand, creatively rooted in authentic vintage and classic design. Fossil stands for the optimism and creativity at the heart of American culture. Inspired by vintage design, we take the best from the past and update it for today’s consumers. Since 1984, we have shared our quality products with our fans as we celebrate living an authentic life. As we approach our 30th anniversary, we will continue to reinvent the best of vintage culture with a modern eye.
Get To Know Us
Fossil Group is a global retailer specializing in the design, innovation and marketing of fashion lifestyle and accessory products. At the heart of Fossil Group's vision is a commitment to fostering creativity and delivering the best in design through its three core businesses: the Fossil brand; the Skagen brand; and a multi-brand watch portfolio business. This portfolio includes adidas, Armani Exchange, Burberry, Diesel, DKNY, Emporio Armani, Karl Lagerfeld, Marc by Marc Jacobs, Michael Kors, Michele, Relic, Tory Burch and Zodiac. Fossil Group is constantly developing its businesses through core competencies in innovative branding, world-class design and dynamic global distribution.
Accommodations Statement
Fossil is an Affirmative Action and Equal Employment Opportunity Employer. We consider applicants without regard to race, sex, religion, national origin, disability or protected veteran status. Anyone requiring special accommodations to our normal application process please email applicationaccommodation@fossil.com and we will assist you.