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Shopper Marketing Manager - Consumer Products Division
L'Oréal
London Hammersmith, , United Kingdom
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A global brand with a history of innovation and ambition. Here at L’Oréal, we’ve made it our quest to deliver beauty for all. It’s an aim that has seen us expand into over 130 countries and to develop operations across every retail distribution channel too. And we can honestly say that our careers are just as diverse as our business. After all, at L’Oréal, nothing is impossible.
The Role:
• Key member of and change agent within Consumer Product Division UK
• In charge of the UK retailer differentiation plan; from the strategic insights through to organizingand executing all elements with the different customer and marketing teams
• Responsibility for coaching, guiding and supporting the teams
• Driving the transformation of retailer differentiated activation plans through the wider multi-functional organization
• Development of investment guidelines and principles
Key elements to your role:
• Leads and owns the strategic national gameplan of retailer differentiation and activation
• Develops with the shopper teams the matrix of different shopper profiles by retailer
• Develops differentiated retailer activitation through omnichannel eventing (in-store and online exploitation)
• Owns the eventing menu by bringing the different ideas from brands and retailers together to harmonise and maximise the best
• Definition and optimization of eventing strategy and guidelines to improve ROI
• Develop concept sell for the trade and retailer meetings. Be present externally where relevant
• Builds organizational capabilities and tools
• Develop, train coach the team members individually
• Leads Multi-functional work with Commercial Operations, Finance, Marketing
• Animate internally and externally an efficient multi-functional organisation
Who we are looking for:
Alongside experience in a similar role and excellent leadership & communication skills, you should be confident demonstrating all of the following:
• Strategic insights and attitude
• Commercial deep understanding
• Commercial drive (results & solution focused, flexible/adaptable)
• Change leadership / Project Management Skills
• Communication skills
• Good understanding of retail channels and P&L
L’Oréal Competencies:
• Innovation
• Entrepreneurship
• Act & lead with human sensitivity
• Manage complexity
• Achieve results with integrity
• Interact effectively
• Sensitivity to the metier
What could L’Oréal offer me?
• World class training and development
• Excellent benefits including pension, profit share and product discounts and a competitive salary
• Work with some of the biggest brands in the business, and the most passionate people in beauty.
• The opportunity to lead change you want to see within the biggest beauty company in the world.