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Senior Social Media Analyst
Desigual
Barcelona, , Spain
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You are authentic and different. Us too. You are looking for new challenges that motivate and invigorate you. You want to be yourself but do things differently. Learn something new every day and have contact with people all over the world. You're very Desigual! Therefore, we invite you to change, grow and improve, and we will do it with you.
Our story explains who we are and what we do. Desigual was born in Ibiza in 1984, the creative idea of Thomas Meyer, who is today our company’s President. We define our unique, optimistic and colorful style, which celebrates difference. This message transfers to our designs and also the way we work at our headquarters, located on the beach in Barcelona. Our creations are inspired by the Mediterranean, the sun, the light and the will to live. What moves us is offering our customers a positive experience with our product and our brand and to enjoy the moment.
Do you want to be part of this adventure?
We are looking for a Social Media Analyst, with demonstrable experience in set-up and management of social media tools and platforms, to be part of Desigual’s Global Social Media team at HQ in Barcelona.
Primary responsibilities:
• Ownership of all the social media tools of Desigual (CMS, Analytics, Monitoring, Listening):
◦ Set-up and updates
◦ Daily management of the platforms
◦ Training of the team
◦ Beta testing
• Set-up of all the reporting templates and automation used by the whole social media team:
◦ Social KPI’s
◦ Brand & Product campaigns
◦ Social commerce
◦ Quality insights
◦ Desigual brand listening
◦ Competitors monitoring
• Work closely with our Social Strategists Paid & Organic in order to optimize performance
• Maintain a strong relationship with social media tools teams (SprinklR, SocialBakers etc.)
Under the direct responsibility of the Head of social you’ll work in collaboration with the rest of the social media team and other corporate departments of the company.
Desired skills and experience:
• Bachelor or Master’s level marketing research or engineer
• Minimum of 5 years of digital and social media experience, either at an agency, or in-house at a brand
• Experience managing social analytics for a big international brand
• Proficiency in social CMS and analytics tools is a must, ideally SprinklR certified
• A solid understanding of advertising, marketing, and strategic brand management
• Analytical skills – comfortable working with, interpreting and presenting data
• Very high attention to detail with drive for continuous improvement
• History of working in fast-paced environment, delivering multiple projects on schedule
• Ability to work well under pressure and take initiative
• Proficiency in Microsoft Excel + Google Analytics
• Must speak English and Spanish in a professional environment
For store location and more information on Desigual, visit: www.desigual.com and follow us on Linkedin https://www.linkedin.com/desigual and Facebook https://www.facebook.com/Desigual