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Marketing Manager
HSN
Ronkonkoma, NY, United States
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Ingenious Designs LLC, is looking for a Marketing Manager for the Ronkonkoma, NY office. The Marketing Manager works with the Joy Mangano retail expansion team to manage all marketing needs for the group. This primarily includes building relationships with retail partners and managing all marketing needs for the retail execution and product maintenance. Secondarily, it includes working with our agency partners to develop strong brand relevant national advertising campaigns. The goal of all marketing efforts is to boost sales and raise awareness for the brand.
A Day in the Life
• Be the team lead for all things associated with brand identity as it relates to marketing and adverting (style guide, images, copy)
• Manage the marketing calendar for all retail relationships and any other relevant partner
• Develop any creative briefs needed for agency relations (with appropriate internal approvals)
• Proactive outreach to retail partners to build relationship and communicate opportunities, promotions, partnerships
• Ensure all relevant photography is available for online, instore, print, digital needs
• Work with relevant agencies to ensure the website is up to date with imagery and information
• Work with Project Managers to understand new product launches and timelines associated
• Maintain sample inventory for photography and retail needs
• Brainstorm new marketing ideas with retailers, partners, agencies and internal teams
• Participate in development of Social media campaigns
• Manage personal appearances and events involving the brand
• Ensure all marketing materials have received the proper approvals
• Ensure all marketing materials have correct information and when necessary are communicated to retail partners
• Ensure an appropriate archive of marketing activity is maintained
• Assist sales team with materials related to meetings and presentations
• General assistance with any additional relevant projects for the group
• Performs other such duties as required
Keys to Success
At HSN, if you are Agile, Innovative, Pioneering, Dynamic, Boundaryless, Passionate, Customer-Centric, Collaborative, and Results-Focused, you will love it here!
Must Haves
• BA/BS degree or equivalent combination of experience and training in package design and performance testing
• 2-4 years of directly related work QA/QC experience (may be substituted for a portion of the education requirement)
• Proficient use of MS Word, Excel, Access, PowerPoint, Outlook, and the Internet
• Working knowledge of packaging development process and basic project managment
• Effective and professional communication skills. The ability to effectively utilize oral and written information, using tact and diplomacy as appropriate
• Ability to establish priorities in order to consistently meet deadlines and achieve desired results
• Ability to be self-directed, working independently to complete assignments within the departmental standard
• Ability to perform detailed assignments in a professional manner, including necessary follow-through
• Ability to analyze data and make logical and unbiased business decisions in support of the Quality Assurance objectives
• Ability to deal effectively with buyers, vendors and others at all levels, in a high visibility area of the company
• Ability to understand and interpret technical documentation
• Expertise in DOT and/or other shipping regulations
• Ability to travel domestically (<5%). Potential for foreign travel
Candidates will be considered in totality of their skills and experience versus strict interpretation of “must haves”.
Nice to Have
• BA/BS degree in Package Engineering/Packaging Science
• A related professional certification (e.g., CPP, CPLP, etc.)
• At least 2 years experience supervising technical personnel
About Ingenious Designs LLC
IDL is a subsidiary of HSN and was founded in 1991 by its president, Joy Mangano. Joy is one of the most recognized and successful electronic retailing personalities in the industry today. With more than 734 million sold, her famous Huggable Hangers® are in homes across the country! The company is a leader in designing, inventing, and marketing innovative and unique products including the original Miracle Mop®, My Little Steamer®, and the Clothes It All® Luggage System. In addition, IDL has broadened its scope by developing and managing product lines for icon and celebrated supermodel IMAN, celebrity chefs Ming Tsai and Lorena Garcia, Grammy Award®-winning producer Randy Jackson, and Four-time GRAMMY Award®-winner and American Idol judge Keith Urban.