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Manager, Global Creative Servies, Alibaba Group, MAC - Shanghai, China
Estee Lauder
New York, NY, United States
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Description
POSITION SUMMARY:
• Job Located in Shanghai, China
Project Manage all Creative project requests associated with the Alibaba Group (Tmall) program. Position will be responsible for tracking all assets developed by the Creative and Editorial teams, including photography, social media, ecommerce, and special event support from inception to completion, providing communication to all departments involved regarding quality, timelines and budgets.
PRINCIPAL ACCOUNTABILITIES:
Track development of all Alibaba Group assets, including: photography, image crops, copy, banners, emails, social media, event, ecommerce site, video, live stream, editorial/PR, and special assets (product, bags, etc) from inception through production and delivery.
Thoroughly review and gather all pertinent information for asset requests to develop strategy and schedules for creative execution.
Coordinate and oversee each phase of the internal and external approval process, including: copy, translations, layouts, proofing, formats and final art.
Monitor progress of projects through the creative and production process by constant, clear communication and coordination with Global Headquarters, APAC Regional Office and the China Affiliate Office.
Work hand-in-hand with the dedicated M·A·C design team in the China Office to develop assets and anticipate the launch and maintenance requirements of the program as outlined in approved content calendars.
Manage the production of photography assets: working with the China affiliate contact to gather correct product, working with Creative Design to provide photography briefs, and tracking all images for appropriate delivery of crops/formats.
Develop strategies for situations where processes do not exist; identify out-of-date processes and work with the above departments to develop new ones.
Inform all parties on timeline or budget issues and provide plans to address.
Continuously maintain/update asset status report on SmartSheets.
Keep an accurate archive of all assets produced and delivered.
Qualifications
POSITION REQUIREMENTS:
5 years relevant experience in Creative Project Management and at least 1 year of experience with Alibaba Group (Tmall) projects.
Expert in digital formats, both static and animated, for ecommerce, digital advertising, email, social media, live stream and other platforms as required.
Bi-lingual English and Mandarin (position based in Shanghai)
Self-motivated ownership of projects and follow through on details.
Ability to build strong professional relationships and provide exceptional “customer service” to a large team.
Ability to work in a very fast-paced, open environment.
Excellent organization and communication skills.
College graduate.