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Executive Director, Strategic Marketing
Olympus
Southborough, MA, United States
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Job Description
Are you looking for a company that cares about people’s lives and health, including yours? At Olympus, we help make people’s lives healthier, safer and more fulfilling, every day. We’re currently looking for an Executive Director, Strategic Marketing to join us in our Southborough, MA office.
Let’s inspire healthier lives, together.
The Executive Director of Strategic Marketing is a key member of the global business segment leadership team. He/She will lead the strategy development and execution for the overall business segment, including global upstream product marketing strategies. The incumbent will drive growth by identifying new or expanding market opportunities for Olympus products and creating proposals and strategies for optimizing those opportunities. He/She will collaborate with peers across the globe on market research and analysis and will lead initiatives to drive our business objectives.
Job Duties:
As the Executive Director of Strategic Marketing working on the Surgical Devices team, you will be empowered and inspired to do your best work. You will contribute to our mission by driving the evaluation of new growth opportunities, establishing a consistent format for evaluating investments and representing the Surgical Devices Business Unit interests in the overarching Olympus and Therapeutic Solutions Division strategic planning processes. In a typical day, you will:
• Maintain a comprehensive understanding of customer needs, market trends, competitive landscape, technology trends, identification and assessment of significant growth opportunities.
• Develop key strategies for global markets looking beyond the existing product portfolio.
• Support the Business Segment Leader to create the vision and mission and layout the overall Global Portfolio Strategy and Strategic 5 year plan to successfully achieve targets.
• Identify and execute market research activities to drive business portfolio decisions.
• Analyze market data in order to develop insights, identify trends, and establish a roadmap of actions to capitalize on identified opportunities.
• Prepare business case including technology assessment, target market assessment, financial modelling and related due diligence.
• Provide input on new product development, market/business intelligence and related stakeholder functions, providing voice-of-the-customer and expertise to drive decision making.
• Engage with Olympus R&D, Operations, and Manufacturing to coordinate global product road maps ensuring strategic fit, alignment and prioritization.
• Working with Medical Affairs and program teams, prioritize and lead market development and evidence generation efforts, including clinical and health economic studies.
• Working with Business Development, identify potential areas and companies for strategic partnership, distribution, or M&A activity.
• For early stage and/or high complexity/impact projects, either act as a core team member or stay intimately close to the project to ensure adequate input and direction.
• Work with the Global Marketing team in an effort to develop and effectively execute the strategy and prioritization for life cycle management and sustaining activities.
• Through extensive external research, lead the development of early stage business cases and project proposals as well as setting the direction for the Global Product Marketing team and R&D Discovery teams to ensure resource allocation is coordinated with business growth opportunities that aligned with the strategy.
• Serve as the Therapeutics Solutions Division representative for the Business Segment in the Strategic Business Planning meetings, Global Product Approval Board Meetings, and Business Unit Meetings,influencing and driving the development of the associated long term system level strategy, road map and commercial plan (capital and devices developed throughout Olympus).
• Strong collaboration and influencing with the Endoscopic Solutions Division.
• Lead and/or direct all Phase 0 initiatives through decision making and proposal milestones and collaborate heavily with the Business Development team in all M&A and external due diligence efforts serving as the Business Representative or assigning and coaching someone from the Global Marketing team in this capacity.
• Work closely with the Global BI/MI team to ensure that the right market data and competitive landscape assessments are available for the segment specifically and that there is a plan to fill gaps for key areas of focus (product segments) in all key regions of existing business and planned expansion.
• Maintain expertise by attending procedures, courses, workshops, tradeshows, and staying abreast of market dynamics, competitive landscape and global industry changes and technological advancements.
• Perform all other duties as assigned.
REQUIRED QUALIFICATIONS:
• Bachelor's Degree in relevant field.
• Minimum of 10 years of experience in senior management levels in FDA regulated health care or medical device industries or in health care related consultancy.
• Experience in the medical devices market.
• Ability to travel domestically and internationally.
PREFERRED QUALIFICATIONS:
• Advanced degree/MBA is preferred.
• Experience in strategy management consulting or similar, highly preferred.
• Extensive experience in establishing and managing annual and long-term commercial business plans as a key leader with a strong preference in healthcare.
• Creative thinker and strategic planner with a profound commercial acumen related to the sales and marketing of medical devices.
• Good negotiating, problem solving and project management skills.
• Excellent written and oral communication and presentation skills.
• Adept at delivering appropriate messages to employees at all levels of the organization as well as to the senior management of healthcare facilities from physicians to administration.
• Skilled at customer relationship building and maintenance.
• Skilled at managing through influence.
We realize work isn’t just a job to you.
It’s a big part of your life, but not the only part. That’s why we offer competitive salaries, a robust 401(k) program, annual bonus program and comprehensive medical benefits, as well as tuition reimbursement, flexible schedules, parental and adoption leave, on-site services and Colleague Affinity Networks — so you can be ready for where life can take you.
About Us
At Olympus, we put a lot of good back into the world, and what we do really matters. We are committed to making people’s lives healthier, safer and more fulfilling every day by crafting innovative optical and digital solutions in medical technologies, microscopy, industrial solutions, cameras, and audio recorders.
We view our relationship with and commitment to our employees with the same passion. Everything we do at Olympus is a reflection of our vision, and everyone here helps to make it a reality. We’re invested in our employees, great ideas, and how they impact the communities around us. We see the world through multiple lenses and come together to find the right answers; the best solutions.
THAT’S OLYMPUS.
TRUE TO YOU. TRUE TO SOCIETY. TRUE TO LIFE.
Olympus America Inc
Olympus embraces diversity and inclusion. As an Equal Opportunity Employer, our policies as well as our values prohibit unlawful discrimination based on an employee's or applicant's race, color, sex, age, physical or mental disability, national origin, religion, sexual orientation, gender identity and/or expression, marital status, genetic information, ancestry, military or veteran status, or any other federal, state or local protected classification. EOE Minorities/Females/Veterans/Disabled