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Senior Vice President, Payer Strategy
Omnicom Group
New York, NY, United States
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Overview
Title: SVP, Payer Strategist
Department/Discipline:Account Services
Company/Location: Entree Health Princeton, New Jersey
Competencies: Entrée Health, a member of The CDM Group, is devoted to the single-minded proposition that Access and Reimbursement are critical to the success of pharmaceutical brands. At Entrée Health, we are 80 employees strong, with access to the full breadth of The CDM Group (one of the world’s largest global healthcare advertising agencies with talented individuals located in offices across the United States and Europe).
The VP, Payer Strategist conducts in-depth research with payer key decision-makers regarding access and reimbursement of pharmaceutical products and medical devices.
RESPONSIBILITIES:
• Serve as an organizational B2B market expert
• Build and maintain relationships with leading thinkers, from health plans to PBMs to specialty pharmacy and employers
• Support client brand teams through analysis, consulting, and data mining
QUALIFICATIONS:
Strategic expertise in:
• Market analysis and insights reporting
• Qualitative research techniques
• Health economic communications
• Global brand planning and value proposition development
• Brand planning and business development
• Experience at either health plan provider or pharmaceutical company in a similar role
• Minimum of 10 years total pharmaceutical experience with 3 to 4 years on the payer side