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Vice President/Group Director, Creative Strategy
Digitas
Boston, MA, United States
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Overview
Vice President/Group Director – Creative + Experience Strategy
Digitas is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning advertising. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape. Right now, we’re looking for a brilliant Vice President /Group Director to drive that transformation – someone who’s an expert in the field, beloved by clients and always looking for new insights to bring to life. Sound like you? Read on.
What you’ll do:
As Vice President/Group Director, you’ll take ownership in driving the impact of our business, leading the charge for us to become a more influential partner to CMOs and CEOs through the quality of our ideas and our creative work. Day to day, you’ll be tasked with:
• Partnering with the Creative Director and providing inspiration for the Creative Department
• Leading the charge to create and champion our own original organizing ideas, and reducing our reliance on activating those of other agencies
• Managing and mentoring mid-level planners and rising Strategy talent
• Serving as both an anchor and springboard for the other strategic capabilities
• Acting as Guardian angel for Relationship Leads, a trusted partner to Clients, and an ally for New Business
We’re looking for a Vice President/Group Director with outstanding experience that includes:
• A four year college degree and 12-14+ years of experience in creative and customer experience strategy, preferably both advertising agency and client experience
• End-to-end customer journey experience
• A knack for finding ‘real’ insights and presenting them in a way that inspires creative
• Keen ability to navigate originating ideas/brand experiences
• A collaborative spirit, shepherding solutions through with other strategists and agency partners
• Willingness to roll up the sleeves to help bring great ideas to life
• Proven influence at the CMO level and beyond
• Persuasiveness and the confidence to excite clients to buy into powerful ideas
◦ A reputation for being exceptionally insightful, enterprising, articulate and convincing
◦ The wisdom and patience to not try and boil an ocean: This is about changing a large business from within
• Willingness to travel as needed – you’re open to new places, new faces and new ideas
Got the goods? We’d love to hear from you.
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