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Vice President
Edelman Digital
New York, NY, United States
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Description
Are you curious by nature? Do you believe strategic communications can help make the world a better place? Do you think the world of research needs to change and adapt to a more complex and ever-evolving world? Do you have an entrepreneurial mindset? If so, Edelman Intelligence is looking for you to join our team! Edelman Intelligence is the strategic and insights-driven market research arm of Edelman, the world’s largest and most global public relations firm. Our motto is Intelligent Engagement.
We are looking for an inspiring Vice President to join our team. This person will be an expert in primary research (qualitative and quantitative), ready to challenge themselves and grow their skills in secondary research (including social media measurement & digital analytics), and a highly skilled client manager.
What we are expecting from you:
Roles + Responsibilities:
Business Leader & Client Relationship Manager:
• Creating, building, and nurturing relationships with Edelman teams and external clients to generate new business opportunities and build incremental/existing business;
• Revenue growth and profitability among client accounts to meet the firm’s revenue goals;
• Manage costs and resources across the lifecycle of each new project and manage the overall client relationship;
• Fluently speak the languages of communications, marketing, business, and research – and tailor those communications to audiences of all levels of expertise.
Strategic Business Consultant:
• Identify and understand business vs. brand vs. communication objectives in order to design research that delivers insights that drive and measure results;
• Provide strategic counsel to clients throughout all stages of the research process;
• Deliver compelling strategic insights, effectively communicate a narrative/story that provides actionable recommendations for the client that are aligned to their business and communications objectives;
• Use visual and innovative techniques to communicate your team’s outputs.
Talent Development and Mentoring:
• Lead a research team who manages complex research and analytics projects from end-to-end;
• Provide inspiring leadership and mentorship for team members. Develop a team that is highly effective, motivated, and client-service orientated.
Qualifications:
10+ years of experience in market research, brand and communication consulting, insights creation, strategy development, and/or media research.
• Experience in leading teams with senior consultants (5 years+) and junior consultants.
• Demonstrated experience in various types of research engagements, including but not limited to:
◦ Audience Targeting, micro-targeting and segmentation
◦ Public Affairs Issues Awareness & Message Testing
◦ Crisis/Risk Evaluation and Management
◦ Corporate/Brand building development and management
◦ Messaging Testing and Development
◦ Creative and Campaign Evaluation
◦ Social and Media Measurement, Brand and Advertising tracking
• Experience in working for multiple brands and/or clients across a diversity of industries at once.
In turn, what you can expect from us:
For the right candidate, we are offering a fun, challenging, fast-paced work, and highly rewarding work environment that is fueled by both analytical thinking and creativity. An entrepreneurial atmosphere where employees are given autonomy and responsibility to grow the business.