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Vice President, National Media Activation
Initiative
New York, NY, United States
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Orion - Vice President, National Media Activation
Position Summary
The Vice President, National Media Activation is responsible for day to day management of the National Media Activation department, including overall financial performance, client deliverables and staffing development
Essential Functions
• Optimize current clients’ business growth by identifying new opportunities and encouraging implementation of new diverse solutions
• Build and maximize media partnerships on behalf of Orion clients
• Collaborate with teams in Orion, Mediabrands agencies and other disciplines within Orion
• Work with the agencies to build investment strategies to develop realistic market place rates and pricing plans to deliver on client expectations
• Lead the Media team …right people into the right roles
• Oversee and participate in the execution of negotiations; provide financial management on budgets, negotiations and broadcast
• Oversee/prepare client reports and presentations; Track and monitor quality and delivery of buys
• Routinely liaise with Sales and Client Service on new business opportunities, including evaluation of media plans and strategic recommendations on how to best leverage barter
• Establish relationships with partner agencies & collaborate with media owners
• Maintain knowledge of all programming trends & marketplace conditions, always keeping current with buying tools
• Create, implement and fine-tune processes
• Advise & mentor team development
Qualifications
Education:
• Bachelor's degree
Work Experience:
• 10+ years media/buying experience
Skills:
• Strategic, diplomatic, creative problem solver, proven manager
• Proven history of managing a comparable sized team
About Us
Orion is a global media agency that provides effective financial savings and asset optimization solutions. Established in 1996, Orion operates in 23 countries across Asia Pacific, Europe, Latin America and North America. Orion is wholly owned by the Interpublic Group (NYSE:IPG).