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Director
Ipsos
New York, NY, United States
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Director - US Ipsos Connect
New York, NY
About Ipsos Connect
At Ipsos, we make market research work. We know numbers. We understand people and we succeed in delivering results. That’s why so many of the world’s largest and most successful companies look to us for their research needs.
Operating in over 80 countries, we’re a global leader in survey-based market research and one of the fastest-growing and most successful firms in the business. Our research focuses on five areas of specialty – advertising, marketing, public opinion, loyalty and media – and our work focuses on our people and our clients.
Ipsos Connect combines our expertise in the areas of Brand Communications, Advertising and Media and bring together our global capabilities to measure and amplify how media, brands and consumers connect through content, communication and media planning. Our research addresses fundamental business issues, often visible at the highest enterprise level, with particular emphasis on market assessment, innovation and new product development, marketing, advertising and brand management.
The Director
As a Director, you will play a key role in building a business, including writing proposals, delivering strategic insights to our clients and developing and managing quantitative research projects in the digital, media, content, and technology space. Your work will include a variety of studies requiring sharp time management skills and keen attention to detail. Your day-to-day responsibilities will include managing research projects from start to finish, working with clients with regards to questionnaire design and reporting, and collaborating with internal teams with regards to sampling, programming and data. You will work closely with senior research staff to assure survey and project accuracy, and make sure that projects stay on schedule, as well as manage junior staff with respect to project deliverables.
Key Responsibilities
• A strong focus on financials and account growth
• Understand and address business needs/issues of clients- providing consultation versus order taking
• Develop and design appropriate solutions for clients, based on research approaches and products that are best suited to meet their needs to write winning proposals
• Questionnaire design, data interpretation and presentation story telling including the ability to draw conclusions/make recommendations from the data results into actionable insights
• Maintain and strengthen client relationships through exceptional service and strong attention to quality control
• Manage and coordinate all aspects of the research process from research design, analysis and interpretation of results through the preparation of reports and delivery of presentations
• Oversee and direct multiple market research projects at once, including but not limited to concept testing, brand tracking, discrete choice and segmentation
• Oversee the launching and maintenance of studies including online survey proofing, ordering and monitoring sample, monitoring project status and data processing
• Provide day-to-day guidance and coaching to junior team members required
Required Skills:
Required Skills and Experience
• Minimum of 7 to 10 years of quantitative market research experience
• Expertise working with media, digital, advertising and technology research
• Ability to manage multiple projects – strong quantitative research project management skills
• Proven track record of business development
• Ability to deliver strategic insight and expert consultation to clients
• Previous line management experience is required
• Self-starter with the ability to successfully collaborate with a virtual team
• Self-motivated, analytical individual with an attention to detail who strives in a dynamic, deadline driven environment
• Excellent interpersonal skills (verbal and written communication) are necessary for effective development and maintenance of internal and external client relationships
• Superior organizational, multi-tasking, decision-making and problem solving abilities
• Works well in a team environment with colleagues at all levels
• Knowledge of research methodologies and statistics are required
• Must be able to create questionnaires, sample design and data tab plans
• Proficient with MS Office suite (Word, PowerPoint, Excel)