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Sr. Director, Content Development ,Branded Entertainment - Brand News Room - Culture (CNE)
Company is home to Wired, Vogue, GQ, The New Yorker, Vanity Fair and more of the world's most celebrated brands. Company Entertainment (CNE) develops, produces and distributes video content across all of these brands. Our team creates high quality video programming experiences for viewers across every screen, and is led by industry veterans who have built video businesses with billions of monthly views. Since its inception in 2011, CNE has grown rapidly and has an extensive digital distribution network, with more than 37 million subscribers on Youtube and ranks in the top 20 in unique viewers in comScore's Top 100 Properties.
Support and, where applicable, Lead Creative Development across the Brands in Culture Division as well as Vanity Fair.
Establish core relationships with Sales and Marketing teams to support and lead on creative ideation where tasked.
Participate in Team Lead meetings, Sales/Marketing business meetings to integrate into overall goals.
Help develop cross-platform category solutions that speak to the overall Company aesthetic and narrative.
Maintain a strong connection with Brand and CNE Editorial leads. Through this relationship, help create real original content that can live editorially and provide a sales opportunity for clients that are real partnerships.
Maintain tracking for their respective brands and a proactive slate that can be developed for larger editorial, brand and OTT/New Platform or Traditional success.
Provide leadership and direction for CDs and Associate Creative Directors they activate on their project and identify strengths per category to target growth.
Speak to the overall mission of CNE Branded Entertainment, particularly as it pertains to the nuances of the audiences respective to their publishing brands to speak with the same authority and gravitas as our editorial and business leads.
Develop a business strategy around branded content from a journalistic and consultative point of view.
Work with sales to develop a target list to develop consultative partnerships for long term content co-creation.
Establish a drop-down structure of support to activate against partnerships and grow a branded
business with specific strategy for Culture Brands, Vanity Fair, Them. and SELF.
Look for opportunities to scale the offering to other brands across portfolio.
What happens next?
If you are interested in this opportunity, please apply below and we will review your application as soon as possible. Please note that due to the high level of applications we receive, it is not always possible for us to respond to each applicant in person. Should your profile fit this open position we will contact you within approximately 4 weeks. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
Company is an equal opportunity workplace.
Duties and responsibilities may be adjusted based on years of experience.
Salary is also commensurate with experience.
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