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This position will assist the Sr. Director, Search & Programmatic Audience Buying in the planning and execution of all search and programmatic efforts for NBC. In this position you will have day-to-day ownership of NBC Programmatic accounts working to achieve direction set forth by the Sr. Director. You will work to ensure processes are in place to deliver quality campaign execution and testing on an ongoing basis. The role will also ensure that programmatic/search strategies and campaigns are aligned with overall business goals through partnership with the larger NBC media team. Campaigns will be focused across multiple DSP platforms and via Google AdWords. You will need to be able to clearly communicate insights and actions to key stakeholders. The manager will report to the Sr. Director, Search & Programmatic Audience Buying and will be part of a larger in-house media team.
Participant in media planning and execution across all NBC Entertainment initiatives
Recommend targeted, innovative media tactics consistent with media and content strategies for larger effort
Possess an understanding of NBC’s business and the larger entertainment landscape
Ensure best practices are applied
Ability to analyze campaign performance with regular data analysis, measuring against KPIs & report on any trends & granular insights to internal stakeholders
Execute campaign reporting and provide campaign summaries
Ensure the timeliness and quality of media plans
Prepare documents to help communicate search and programmatic status to internal media team members
Minimum of 3 years of experience in executing programmatic campaigns
Experience working in DSPs such as DoubleClick Bid Manager, The Trade Desk, Oath, etc.
Analytical ability to understand, manipulate, and derive insights from data
Ability to communicate data driven insights clearly and concisely
Expert knowledge of Microsoft Excel
Self-starter and independent learner
Ability to collaborate in a cross-functional team environment
Working knowledge of online performance tracking and measurement tools
Strong interpersonal skills including a positive attitude
Solid organizational skills, attention to detail, and accuracy when working with numbers
Interested candidates must submit a resume/CV online to be considered
Must be willing to work evenings, weekends, extended hours or holidays as needed
Must be willing to work in Company City, CA
Must have work authorization to work in the United States
Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program
At Company, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.
Company’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. Company will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
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