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Digital executive, CPD, Shanghai
Fashion Industry Company
Shanghai, , China
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The key area for the new person will be social media:
• Collaboration with brand managers to work on content and engagement ideas
• Manage the agency executing design and copy
• Coming up with ideas on how to engage the audience and create conversation around the brand
• Collaborating with bloggers and vloggers on activities around the brand
• Working closely with digital team to ensure transversal support for IMCs and fluid distribution of content around all platforms